Designer by vocation, Colimota by decision, mother by love, beach and sun are my reason, but without a doubt a good trip is my passion.
Graduated in Computer Science, but with my mind and heart in design. I didn't start my career in design right away, because life led me to become a mother at a very young age (I'll save that story for a good chat over coffee). Today, with 6 years of experience as a digital product designer, I have grown and matured with each project. My approach has always been to empathize with the end user and understand them as the center of each solution, without losing sight of the business objectives.
December 2023 - Present | Remote | betareduction.io
- Developed components for the design system in an educational project, using Figma as the primary tool. The design is tailored to the Tailwind framework for Chromebook devices.
- Created mockups and conducted usability tests with developer-validated components.
August 2022 - October 2023 | Remote | islamicreliefcanada.org
- Redesigned and designed donation pages and flows with the product team, aligned with Odoo ERP to enhance donation engagement. Tasks were managed in GitHub, and prototypes were tested in Figma.
- Created components, icons, and mockups in Bootstrap for integration with the ERP.
April 2020 - April 2023 | Remote | absaonline.mx
- Designed an application within Odoo ERP to streamline invoice requests for vendors. Collaborated with the stakeholder and project manager on requirement gathering, use case definitions, and user persona development.
- Redesigned a B2B e-commerce site using Design Thinking to reduce user frustration and abandonment rates. Conducted interviews, card sorting, information architecture, and heatmaps, resulting in an optimized navigation for both wholesalers and retailers.
- Created components, icons, and mockups in Bootstrap for ERP integrations.
July 2019 - January 2022 | Remote | sbdcr.com
- Designed a web form for a Costa Rican bank, divided into filling and digital signature stages, based on Excel usage analysis. Delivered designs in Figma and handoffs align Bootstrap.
January 2017 - July 2019 | On-site | col.gob.mx
Redesigned the official website of the State of Colima to enhance accessibility to public documents, services, and updated office information. Used interviews, personas, information architecture, and usability testing for UX, while employing Sketch, Bootstrap, and InVision for UI.
